Photo: David Handschuh/Bloomberg
Macy's request for a preliminary injunction against J.C. Penney has been denied by the Appellate Court, giving JCP the right to continuing selling items designed by Martha Stewart Living Omnimedia ("MSLO"). These items will be sold under the "JCP Everyday" label and cannot bear or be marketed under Martha Stewart's name. Macy's requested the preliminary injunction in order to stop JCP from selling these products while the two companies litigate the claim in New York State Supreme Court before Judge Oing. The New York State Supreme Court's Appellate Division decision upholds Judge Oing's April 12th ruling in favor of JCP which will allow the company to avoid a estimated $100 million loss.